Swedish Idol Pop

A style of pop music that emerged in Sweden in the early 2000s, characterized by its focus on talent show competitions such as Swedish Idol and Melodifestivalen. The genre is known for its slick production values and catchy hooks, with many of its biggest stars going on to achieve international success. Artists such as Zara Larsson and Loreen have helped to establish Swedish idol pop as a major force in the global pop music scene.